Meridian, Idaho based wedding and event florist serving the Treasure Valley and beyond. 

I'm a florist dedicated to bringing beauty to couples, families, and friends- wherever you gather. 

Hi, I'm Jalene 

I didn’t always have a passion for flowers. In my 20s, I needed a job in-between college semesters (I was getting a degree in Technical Theater) and my friends worked at a flower shop which was hiring. I started working in customer service, but when there was a big event and they needed extra help, I was able to work with flowers! Since I’ve always enjoyed working with my hands and creating things (hence the technical theater degree), designing kind of came naturally.

I did this for a couple of years, until I started planning for a family. I knew that I wanted to be able to stay home if I had kids, and I wanted a career that would allow me to do that. I knew I liked working with my hands, so while contemplating similar work, I settled on getting my cosmetology license with the plans to open a home salon. Sadly, cutting and coloring hair did not bring me the same joy as designing flowers (and hair is not as forgiving if you cut it too short), so as soon as my kids were in school, I was back working part-time at a flower shop.

Over the next 17 years, I stayed on as a part-timer, designing the same internet picture bouquets day after day. As you can imagine, I was losing my creativity and passion for the job. In 2020, when everyone in the world was trying to stay sane, I happened upon a floral design competition show on HBO called “Full Bloom” and it sparked something in me! I realized there was a whole creative side to floral design that I hadn’t explored. The contestants in the show were using flowers in a way I had never imagined and creating amazing pieces of floral art! I knew I needed this type of design work in my life, so I started looking into how I could do this. What I found was the wedding and event side of floral design and so in 2021 I decided to be brave and start my own business. I’ve always been drawn to love and connection, so I knew this path would bring the joy into flowers that I had been missing.  

I love connecting with clients and working with other professionals in the wedding industry. I love creating designs that reflect a couple’s or client’s personality and vision. It is immensely rewarding and looking back, I just wish I’d started sooner!

pronounced JAY-leen

(she/her)

~ Jalene Montross